#17 GIRLHOOD: You sit there in your heartache, waiting on some beautiful boy
A fortnightly story of love and friendship for anybody who has ever changed their MSN name for a boy.
Author · Journalist · Copywriter
Caroline Allen
Writing across books, culture, lifestyle and luxury brands.
Published in
- The Telegraph
- Condé Nast Traveller
- Country & Town House
- House & Garden
Chapter I — A Life in Print
Caroline Allen is an author, journalist and copywriter with fifteen
years of experience across publishing, lifestyle journalism and commercial
storytelling. Her work spans national media, luxury hospitality, golf and
original fiction — with a particular interest in writing that helps stories,
brands and ideas become easier to find, understand and remember.
Published in
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- Yahoo Style
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Chapter II — On the Page
The Krays' London
A walking guide to the East End ruled, briefly and unforgettably, by Ronnie and Reggie Kray. The book traces the addresses, the pubs, the parties and the murders that mythologised the twins, told as a literary city tour rather than a true-crime ledger.
Chapter III — For Luxury Brands
Copywriting for luxury brands, search and the AI era.
Caroline writes polished, commercially useful copy for brands that need to sound clear, considered and credible. Her copywriting work is especially rooted in luxury hospitality, travel and golf, with a growing focus on content that can be understood by both human readers and AI-driven search systems.
Chapter IV — From the Desk
Latest from Substack
#16 GIRLHOOD: And even when you look away I know you think of me
A fortnightly story of love and friendship for anybody who has ever changed their MSN name for a boy.
#15 GIRLHOOD: I know I said I love you but I'm thinking I was wrong
A fortnightly story of love and friendship for anybody who has ever changed their MSN name for a boy.
#14 GIRLHOOD: It's her birthday and they'll cry if they want to
A fortnightly story of love and friendship for anybody who has ever changed their MSN name for a boy.
#13 GIRLHOOD: Ah, love, L-O-V-E love
A fortnightly story of love and friendship for anybody who has ever changed their MSN name for a boy.
Chapter V — Correspondence
Writing enquiries are always welcome.
For journalism, copywriting, publishing or screenwriting enquiries, write to Caroline directly.
The End.
Caroline's shelf: The Heart's Invisible Furies by Boyne; The Fault In Our Stars by Green; Big Magic by Gilbert; The Secret Diary of Adrian Mole by Townsend; Ghosts by Alderton.
